# ChannelScout

> ChannelScout is a launch intelligence tool for indie developers and solo founders. Describe your app and Scout returns a Launch Blueprint: a ranked list of specific subreddits, newsletters, Discords, and forums where similar apps got their first users, plus a 30-day roadmap calibrated to your time and budget.

ChannelScout is built by Adventure Seekers LLC. It is a web product at https://channelscout.co. The core deliverable is a one-time $19 Launch Starter Pack that includes a ranked channel report, ICP analysis, competitor GTM breakdown, a 30-day actionable roadmap, a branded brand guide, Scout AI chat, Scout's Hunt (live Reddit threads asking for your product), and a content library. The Starter Pack includes 30 days of active Scout features; continued access requires a Scout Signal subscription (coming soon).

ChannelScout is positioned as a signal tool, not an advice tool. It names specific communities with real member counts rather than suggesting generic platforms. Every channel recommendation includes 3-4 reasons tied to the founder's ICP, brand voice, and constraints. Scout also reports what it ruled out and why.

## What ChannelScout does

- [Launch Blueprint](https://channelscout.co/): full go-to-market report with ICP, ranked channels, 30-day roadmap
- [Scout AI](https://channelscout.co/): project-aware AI assistant that knows your brand voice and constraints
- [Scout's Hunt](https://channelscout.co/): live Reddit threads where users are asking for your exact product, with one-click draft replies in your brand voice
- [Brand guide](https://channelscout.co/): downloadable HTML guide with your colors, fonts, and voice

## Product pages

- [Homepage](https://channelscout.co/): main marketing page
- [Pricing](https://channelscout.co/#pricing): $19 Launch Starter Pack + Scout Signal subscription
- [Terms of Service](https://channelscout.co/terms): usage terms and subscription rules
- [Privacy Policy](https://channelscout.co/privacy): data collection and handling
- [Security](https://channelscout.co/security): infrastructure, encryption, AI data handling
- [Contact](https://channelscout.co/contact): scout@adventure-seeker.com
- [FAQs](https://channelscout.co/faq): answers to common founder questions about tokens, posting, brand voice, and how ChannelScout differs from ChatGPT

## Guides

- [Guides library](https://channelscout.co/guides): go-to-market guides for indie founders, solo devs, and small teams on small budgets.
- [Where indie devs actually find their first 100 users](https://channelscout.co/guides/where-indie-devs-find-their-first-100-users): channel-by-channel breakdown for finding first users. Covers niche communities (Reddit, Discord, Slack), short-form video (TikTok/Reels), newsletters, Twitter/X build-in-public, LinkedIn for B2B, Product Hunt, AEO, and personal networks.
- [I built my app. Now what?](https://channelscout.co/guides/i-built-my-app-now-what): the six priorities for week one after shipping, and 20+ common distractions to skip. Direct-answer format for post-launch planning.
- [How to pitch your app idea](https://channelscout.co/guides/how-to-pitch-your-app-idea): the 15-second pitch framework. Problem first, feature last. How to adapt per audience (users, investors, partners) without sounding generic.
- [How to publicize your app](https://channelscout.co/guides/how-to-publicize-your-app): indie-scale publicity playbook. The community hack, content that earns inbound, pitch angles that get picked up, and what to skip.
- [Tools to market your app](https://channelscout.co/guides/tools-to-market-your-app): honest category map of marketing tools for indie apps. Five stages of the funnel, what each tool does, and the category no existing tool covers well (distribution intelligence).
- [Mobile app strategy](https://channelscout.co/guides/mobile-app-strategy): the five-decision framework for mobile app strategy. ICP, moment, channels, constraints, metrics. Strategy vs plan vs tactics.
- [Mobile app launch checklist](https://channelscout.co/guides/mobile-app-launch-checklist): four-week pre-launch checklist for indie founders. Two weeks out, launch day, and week-one post-launch tasks.
- [Increase app installs without burning budget](https://channelscout.co/guides/increase-app-installs): non-paid install growth for indie mobile apps. ASO first, content second, community third. What compounds and what does not.
- [How to promote a mobile app](https://channelscout.co/guides/how-to-promote-mobile-app): the full promotion playbook at zero, $50-200, and $500+ budget tiers. What actually moves installs at each scale.
- [App SEO for indie founders](https://channelscout.co/guides/app-seo-for-indie-founders): App Store Optimization in 2026. The three levers (metadata, visuals, ratings velocity), free keyword research workflow, and what changed in recent iOS and Google Play updates.
- [What is SaaS sales?](https://channelscout.co/guides/what-is-saas-sales): plain-English primer on the four SaaS sales motions (product-led, sales-led, marketing-led, network-led) and which one indie founders can actually run solo.
- [SaaS lead gen playbook for solo founders](https://channelscout.co/guides/saas-lead-gen-playbook): lead generation without a team or agency retainer. Inbound, community, partnerships, and small-scale targeted outbound.
- [SaaS content marketing for indie founders](https://channelscout.co/guides/saas-content-marketing): the pillar content model, why distribution matters more than production, and AEO as a first-class citizen for SaaS content.
- [SaaS SEO tools: what indie founders need](https://channelscout.co/guides/saas-seo-tools): the four SEO tool categories for SaaS, what to buy when, and the missing category (distribution intelligence) that ChannelScout fills.
- [SaaS SEO services: when to hire, when to DIY](https://channelscout.co/guides/saas-seo-services): when outside SEO help earns its retainer, when a $0-50 DIY stack beats a $3K monthly agency, typical costs, and red flags before signing.

## Who it's for

ChannelScout is built for indie developers, vibe coders, and solo founders launching their first or second product. It assumes a constrained founder with limited hours per week (5-20), limited or zero budget for paid acquisition, and a real need for specific tactics over general advice. It is NOT a product marketing tool for enterprise teams or a CRM.

## How it works

1. The founder describes their app (URL or paragraph), then answers four quick wizard steps: app, brand, constraints, channels.
2. Scout generates a Launch Blueprint via three parallel calls to Claude (Anthropic's AI): foundation (score, ICP, channel rankings, disqualified), competitors, and roadmap.
3. The report loads in a dashboard at /report/[id]. The founder can check off tasks, save content to their library, chat with Scout, and export the brand guide.

## Business model

- Launch Starter Pack: $19 one-time for the first app, $9 one-time for each additional app. Includes full Blueprint plus 30 days of active Scout features per purchase.
- Scout Signal subscription: $19/month. Keeps Scout AI, Hunt, content generation, and library editing active past day 30, plus weekly pattern drops for the founder's niche.
- After day 30 without subscription: Blueprint artifact and library remain downloadable; active AI features lock.

## Tech

- Next.js 16 on Vercel, TypeScript, Tailwind CSS
- Supabase (Postgres + Auth via magic link)
- Claude API (Anthropic) for all AI generation
- Serper API for Scout's Hunt (Google SERP scraping, not Reddit API)
- Stripe for payments (subscription layer under construction)