Your 30-day AI window
Your Launch Pack unlocks 30 days of AI-powered tools starting the day you generate your Blueprint. During that window you can use Topic Finder, Ask Scout, Scout's Hunt, and regenerate any part of your plan as often as you want.
Your Blueprint, channels, brand guide, and Content Library stay yours forever. Only the AI tools pause after day 30.
The fastest way to get value: do the first week's tasks in the first two days, then spend the rest of the month generating a backlog of content and letting Scout analyze what is working.
Steps to success
First session should take about an hour. In order:
- 1. Review your Launch Blueprint.Read through Scout's ranked channels and the reasoning on each one. Note your competitors and how to stand out from them. Check the score improvements, those are specific levers you can pull to unlock higher-fit channels. Scan the disqualified channels so you know what Scout ruled out and why.
- 2. Review your 30-day roadmap.Start with Week 1, the FOUNDATIONS tasks (Google Search Console, Bing Webmaster, llms.txt, first AEO guide, directory submissions) are one-time plays that compound for months. Note the daily recurring habits that repeat every day. Skim Weeks 2-4 so you know what's coming.
- 3. Play with the tools.Open Scout chat and ask him anything about your app. Try Scout's Hunt on your top recommended subreddit to see live demand signals. Open Topic Finder and generate a handful of blog topics with low keyword difficulty. Save anything useful to your Library.
- 4. Start with today's tasks.Go to Home and knock out today's habits and day-specific tasks. When a task says "open Topic Finder" or "ask Scout", use those tools. The roadmap is designed to funnel you into Scout, not out to do things manually.
After the first session, treat Home as your daily dashboard. Check habits, complete tasks, save any content Scout writes back to your Library. The Library is what you export at the end of the month.
Your Marketing Kit
Four tabs in your left sidebar. These are your deliverables, the things you paid for.
Launch Blueprint
Your 30-day roadmap. Week-by-week themes with daily habits (recurring) and day-specific tasks. Drag to reschedule, check off as you go. This is your daily driver.
Channel Analysis
Scout's scored list of where your users actually are. Each channel has a fit score, why it fits, content type suggestions, and effort level. Pick two or three, not ten.
Brand Guide
Your voice profile: tone, personality traits, writing style, vocabulary, words to avoid. Every piece of content Scout writes for you inherits this voice.
Content Library
Everything you save lives here: topic ideas, draft posts, Scout-written copy. Filter by channel or intent, mark items as posted, and export the whole library as a CSV for Buffer, SEMrush, or a generic scheduler.
Your Tools
The Tools section in your sidebar is where you actively work. Different from the Marketing Kit, which is the plan itself.
Ask Scout
A chat with Scout that knows your app, your brand voice, and your plan. Use it for drafting posts, rewriting copy, brainstorming hooks, or asking strategy questions. Scout can also search the web for fresh info.
Scout's Hunt
Community intelligence. Scout scans the subreddits, forums, and threads your ICP hangs out in and surfaces real posts where people are asking for what you built. Click a signal to draft a reply in your brand voice.
Topic Finder
Generates blog topic ideas tuned to your app and brand voice. Low-competition where possible, with a target keyword, Keyword Difficulty estimate, angle, and hook for each. Save the best to your Library and use Edit in Scout to write the full post.
Feed the Beast
Click the Scout headshot at the bottom of your sidebar. Paste your CLAUDE.md, handoff notes, or any founder brief about your app, team, or product strategy. Scout reads it and every output from that point on is sharper, more specific, and more aligned with what you actually care about. Do this early. Re-feed anytime your product or positioning shifts.
What Scout Chat can do
Scout knows your Blueprint, your channels, your brand voice, and everything saved in your Library. You do not need to re-explain your app every time.
Common uses:
- • "Write me three TikTok hooks for my Week 1 launch post."
- • "Rewrite this LinkedIn post to be shorter and less promotional."
- • "What subreddits would love the feature I just shipped?"
- • "Draft a cold DM to a podcaster in my niche."
- • "Search the web for recent articles on AI SEO for indie apps."
- • "Help me refine the Blog I saved in my Library."
Every output Scout writes inherits your brand voice automatically. If it does not sound like you, tell Scout and he will adjust.
From topic to posted content
The path most users take, in order:
- 1. Open Topic Finder. Enter a seed keyword (or leave it blank). Pick an angle. Generate topics.
- 2. Save two or three topics worth writing to your Library.
- 3. Open your Library, find a saved topic, click Edit in Scout. Scout writes the full piece in your brand voice.
- 4. Review and tweak in the chat. Copy the final version, or save it back to the Library with its channel tag.
- 5. When you have a batch ready, go to the Library, click Export CSV, pick your format (Buffer, SEMrush, generic) and upload to your scheduler.
The whole loop is designed to batch, not to post one piece at a time. A productive 30-day window looks like 15 to 30 Library items ready to schedule by day 30.
After day 30
Your Launch Blueprint (including all 30 days of tasks), Channel Analysis, Brand Guide, and Content Library stay with you. You can still read them, check off tasks, copy from your Library, export your CSV, and reference your plan.
What pauses: generating new content, using Topic Finder, running new Hunts, and chatting with Scout.
Scout Signal ($19/month) keeps everything unlocked and adds weekly hook drops plus an ongoing growth roadmap. You can subscribe from the avatar menu in the top right any time.